TONIC TALKS - LODESTAR WHISKEY

After spending ten years in the entertainment industry, cousins Anna Axster and Wendelin von Schroder decided it was time for a change. They recognised a lack of diversity in the whiskey industry and noticed the sometimes adverse reactions they received when ordering whiskey at bars. This inspired them to take action and create their own whiskey brand. Thus, Lodestar Whiskey was born. Anna and Wendelin aim to change perceptions and normalise women's enjoyment and presence in the whiskey space as consumers, founders, and industry professionals. We sat down with the cousins to talk about Lodestar and their journey so far and plans for the future.